Development, importance and forecast of the sports equipment market



Sports equipment is one of the most essential items required during sports activities. They are specifically designed and manufactured according to the requirements of the sport. Athletes not only use sports equipment from a safety point of view, but also to complement sport. For example, athletes can use sports equipment as a tool for playing sports or as protective equipment. With the increasing risk of injury during sports activities, companies are manufacturing sports equipment with specialized and more protective characteristics.

The upward trend in sports equipment donations is expected to highlight the global market. In May 2019, a young American hockey player from New York allegedly collected hockey equipment such as hockey sticks to donate to local sports clubs through the Stick Up to Cancer organization. That same month, the American beverage company Keurig Dr. Pepper sponsored a grant program to donate more than 2,500 pieces of sports equipment to a number of local sports and children’s organizations.

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Key players

Some of the major players in the global sports equipment market are Adidas AG, Nike, Inc. and Puma SE. The researchers also profiled other major players, including Mizuno Corporation, Callaway Golf Co., Amer Sports, and YONEX Co. Ltd.

Market segmentation

By product

● Net ball games

● Ball games

● Athletic training equipment

● Fitness / strength equipment

By distribution channel

● Online sales

● Specialized and sports shops

● Department stores and discount stores

Among the product segments, ball games are expected to account for a significant share of the global sports equipment market during the forecast period. They generate a significant amount of income in the global market due to their great popularity and growing interest from people across the world. Among the distribution channels, specialty stores and sporting goods stores are expected to take a larger share of the global market as they offer a wide range of products and have expert customer service professionals to provide the necessary information and support.

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